ARK/8 and ELDEN RING’s New Collection Explores “The Lands Between”


ARK/8 and ELDEN RING’s New Collection Explores “The Lands Between”

Streetwear brand ARK/8 is continuing to redefine the intersection of gaming and fashion with an all-new capsule collection titled “The Lands Between.”

As a brand known for its innovative fusion of gaming concepts with future-facing fashion designs, ARK/8’s latest collection sees the imprint collaborate with ELDEN RING for the second time. 

Introducing a capsule that captivates the imagination, the line features a slew of tie-dye slogan T-shirts and sweatshirts, while the capsule’s corresponding imagery immerses the viewer into the heart of the ELDEN RING landscape, imagined through the lens of Luca Mastroianni’s artistic vision.

Mastroianni’s distinctive artistic style draws inspiration from a rich tapestry of influences, spanning illustrations, paintings, nature, futurism, religious imagery, and fantasy. His vision breathes life into the campaign, seamlessly blending the realms of fashion and art to create an otherworldly experience.

Commenting on the release of the new collaboration, Mastroianni said: “In art and fashion in general, I’m very inspired by illustrations and paintings, from any style and period in history. I like my photos to look like paintings and unreal. On top of that, I like nature, futurism, surrealism, and fantasy.”

Take a closer look at the new collection from ARK/8 and ELDEN RING above and be sure to head to the official ARK/8 website to shop the capsule now.

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